Who we are
SkinMiles is South Africa’s premier online skincare destination, founded in 2014 by Dr. Alek Nikolic, an aesthetic medical practitioner with over a decade of clinical skincare expertise. We curate nearly 200 internationally recognised skincare brands and over 4,500 clinically tested products — each one personally recommended by Dr. Alek and our team of experienced skincare therapists. Unlike typical online beauty retailers, SkinMiles offers a bespoke skincare journey: from personalised Face2Face skin assessments with Dr. Alek, to individual consultancy, curated product selection, and mindful delivery. Every product we stock contains active ingredients backed by clinical research — these are professional-grade formulations, not over-the-counter alternatives.
As far as your skincare is concerned, you’ve arrived.
SkinMiles is an authorized dealer of the brands we sell – your guarantee that the product you buy is authentic and of the highest quality.
Founded by Dr. Alek Nikolic — Aesthetic Medical Practitioner
SkinMiles was born from a simple observation in Dr. Alek Nikolic’s clinical practice. As an aesthetic medical practitioner, Dr. Alek regularly recommended professional-grade skincare products with active ingredients to his patients — but accessing these formulations meant special trips to cosmetic doctors’ practices. They simply weren’t available through conventional retail channels.
In 2014, Dr. Alek founded SkinMiles to solve this problem: making doctor-recommended skincare with clinically tested active ingredients accessible to everyone across South Africa, paired with the honest, reliable guidance that had always defined his practice.
What began as a three-person operation has grown into South Africa’s most comprehensive online skincare destination, with a dedicated team of experienced skincare therapists who share Dr. Alek’s commitment to personalised, education-first guidance. Every brand and product in our curated collection has been personally evaluated and recommended by Dr. Alek — your assurance that these formulations contain the active ingredients needed to deliver real, visible results.
“SkinMiles was created to allow for more convenient access to doctor-recommended active ingredients, and to provide honest, reliable and effective advice for a personalised skincare journey, to everyone.”
— Dr. Alek Nikolic, Founder & Aesthetic Medical Practitioner
What Sets SkinMiles Apart
Doctor-Curated Product Selection
Every product in the SkinMiles collection has been personally evaluated and recommended by Dr. Alek Nikolic, aesthetic medical practitioner. We curate nearly 200 internationally recognised skincare brands — not to offer the most products, but to offer the right ones. Each formulation is selected for its clinically tested active ingredients and proven efficacy.
Complimentary Face2Face Skin Assessments
Not sure where to start your skincare journey? Book a complimentary Face2Face skin assessment with Dr. Alek. This personalised consultation evaluates your skin type, concerns, and goals to create a bespoke routine tailored specifically to you — at no cost.
→ Book Your Face2Face Assessment
Personalised Expert Guidance – Live Chat, Email & Phone
Our team of experienced skincare therapists is available via live chat, email, and phone to provide honest, informed advice for your individual skin concerns. Whether you’re building your first routine or optimising an existing one, we guide — never pressure.
→ Speak to a Skincare Therapist
Complimentary Online Skin Consultations
Can’t visit us in person? Book a complimentary Zoom consultation with one of our qualified skincare therapists. During your session, we’ll assess your skin concerns, discuss your goals, and build a personalised routine recommendation — all from the comfort of your home, anywhere in South Africa.
→ Book Your Complimentary Zoom Consultation
Clinically Tested Active Ingredients
SkinMiles stocks professional-grade skincare formulations — not over-the-counter alternatives. Every product contains active ingredients backed by clinical research, including our own sk.in range formulated by Dr. Alek. We explain the science behind what makes these ingredients effective, so you can make informed decisions about your skin.
→ Explore Clinical Studies
Complimentary Samples With Every Order
Every SkinMiles order includes complimentary product samples, so you can explore new formulations without commitment. It’s our way of helping you discover what works best for your skin, guided by the same expertise that curates our full collection.
Nationwide Delivery Across South Africa
We deliver to every corner of South Africa, with complimentary shipping on orders over R750. Every order arrives in SkinMiles signature packaging with a personal card — because the experience of receiving your products should feel as considered as the products themselves.
SkinMiles Rewards Programme
Earn rewards with every purchase and redeem them towards future skincare. Our loyalty programme is designed to support your ongoing skincare journey, recognising that great skin is built through consistency, not one-off purchases.
→ Join SkinMiles Rewards
What we offer:
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An international array of over 200 sophisticated brands and 4500 products. |
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Free samples with every order. |
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Free delivery on orders over R 750.00 |
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Personalised skincare advice |
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SkinMiles signature packaging and personal card |
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SkinMiles rewards |
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Free Face2Face Skin Assessment with Dr Alek Nikolic |
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Live chat. Get instant skincare advice with our experienced somatologists |
Why South Africans Trust SkinMiles
Since 2015, SkinMiles has guided thousands of South Africans on their personal skincare journeys. Led by aesthetic medical practitioner Dr. Alek Nikolic and supported by a team of qualified somatologists and skincare therapists, we combine clinical expertise with genuine care for every individual who walks through our digital doors.
10+ Years of Skincare Expertise
3,500+ Clinically Tested Products
200 Curated Skincare Brands
Over 1100 Five Star ★ Google Customer Ratings
Our Promise To You
OUR GOAL
To provide you with excellent customer service and to help you from start to finish with the entire online experience.
OUR AMBITION
To reform your skin by recommending scientifically backed research on the most effective ingredients specific for your skin type and skin concern.
OUR DESIRE
To become your personal skincare destination
OUR ASPIRATION
To be your team of professionals dedicated to helping you every step of the way on your skincare journey.
Frequently Asked Questions About SkinMiles
What is SkinMiles?
SkinMiles is South Africa’s premier online skincare destination, founded in 2014 by aesthetic medical practitioner Dr. Alek Nikolic. We curate nearly 200 internationally recognised skincare brands and over 3,500 clinically tested products, each personally recommended by Dr. Alek and our team of experienced skincare therapists. SkinMiles offers personalised skincare consultancy, complimentary skin assessments, and nationwide delivery across South Africa.
Are SkinMiles products authentic?
Yes. SkinMiles is an authorised dealer of every brand we stock. Every product is sourced directly from the brand or its official distributor, guaranteeing authenticity and quality. We do not stock parallel imports or grey-market products.
How can I get personalised skincare advice from SkinMiles?
SkinMiles offers three levels of expert guidance. For instant advice, chat live with one of our qualified somatologists via our website. For a more detailed consultation, book a complimentary Zoom session with a skincare therapist. For a comprehensive in-person assessment, schedule a Face2Face consultation with Dr. Alek Nikolic.
→ Contact Our Skincare Team
What is sk.in by Dr. Alek?
sk.in is SkinMiles’ proprietary skincare range, formulated by Dr. Alek Nikolic. Each product in the sk.in collection has been developed using Dr. Alek’s clinical expertise to address specific skin concerns with targeted active ingredients at effective concentrations.
→ Explore the sk.in Range
Who founded SkinMiles?
SkinMiles was founded by Dr. Alek Nikolic, an aesthetic medical practitioner with over a decade of clinical skincare expertise. Dr. Alek created SkinMiles in 2014 after recognising that professional-grade skincare products with active ingredients were difficult for patients to access outside of cosmetic doctors’ practices.
Does SkinMiles deliver across South Africa?
Yes. SkinMiles delivers nationwide to every province in South Africa. Orders over R750 qualify for complimentary delivery. Every order arrives in our signature SkinMiles packaging with a personal card.
What is a Face2Face skin assessment?
A Face2Face skin assessment is a complimentary, personalised consultation with Dr. Alek Nikolic. During the session, Dr. Alek evaluates your skin type, identifies specific concerns, and recommends a bespoke skincare routine tailored to your individual needs and goals — at no cost.
What makes SkinMiles different from other online skincare stores in South Africa?
SkinMiles is the only South African online skincare retailer founded and led by an aesthetic medical practitioner. Every product in our collection is personally recommended by Dr. Alek Nikolic based on clinical efficacy, not commercial partnerships. We offer complimentary Face2Face skin assessments, Zoom consultations, live chat with qualified somatologists, and a curated selection of nearly 200 brands — focusing on professional-grade formulations with active ingredients rather than over-the-counter alternatives.
